iPhone™ and iPod touch owners can get management advice while they are stuck at the airport, or want to know how to deal with a difficult person while they are in the back of a cab on their way to meet with them.
Their entire library of short leadership advice videos (SmartBytes™) for use on Apple iPhone and iPod touch devices we released by AthenaOnline. A more robust interface and features that help users find the lessons that are best suited for them is added by the new iPhone service, previously only available on computers and 3GP phones.
Through a special iPhone website at SmartBytes.mobi, the mobile SmartBytes are currently available free of charge. It is the largest body of management training content currently available for mobile learning, having almost 1,000 videos.Athena’s CEO, Jon Peters, said: "The iPhone is a breakthrough device, and we wanted to deliver an application that leveraged it as much as possible to make searching and viewing videos a compelling experience for users." As the site has already become a staff pick on Apple’s website and has had over 3,500 unique visitors within the first few days of its launch, it must be working.
To create a library of over 1,000 SmartByte videos on management and leadership, Athena has worked with over 70 leading business consultants and experts like Russell Ackoff, Beverly Kaye, Marshall Goldsmith, Vijay Govindarajan, and many others. For large multinational organizations, the videos are typically delivered through customized web-based learning portals.
The Athena Mobile SmartByte™ Library (AMSB) service is currently available for the iPhone, iPod touch, and cell phones that support 3GP video streaming.While the 3GP application uses a point-and-click system of text based menus to find videos by subject or thought leader, the iPhone version of the system uses menus and text search capability. By using their iPhone’s Safari browser to go to
http://www.SmartBytes.mobi , users may access the Athena videos.
