Mpowerplayer features a desktop-based app store and a built-in content catalog, which helps users discover the world of mobile gaming using the power of the web. Users can browse a wide diversity of mobile games and applications, demo-ing any or all of them with a single click. Mpowerplayer has made it easier to present new consumers to mobile gaming.

Mpowerplayer has revealed today the release of the Mplayit Mobile Arcade application for Facebook Platform. Mplayit Mobile Arcade is an application that will enable users to find, try and buy mobile games directly through Facebook.

Michael Powers, CEO of Mpowerplayer stated "The Mplayit Mobile Arcade is another tool for mobile game publishers to use to reach their targeted consumer base. Our application is a perfect way to introduce new users to mobile games via Facebook Platform and gain access to its 130 million active users."

The release of Mplayit Mobile Arcade follows the launch of Mplayit.com, Mpowerplayer's consumer mobile gaming portal and embeddable web widget. Both products are based on the Mpowerplayer Demo Engine, which is licensed by major wireless carrier and mobile game publisher customers to power mobile game demos on their online storefronts.

"Mpowerplayer continues to help drive the discovery of mobile games. We're now leveraging the power of Facebook Platform to reach untapped segments of potential mobile gamers", added Joe Ariganello, Vice President of Business Development for Mpowerplayer.

The Mplayit Mobile Arcade application is an extension of Mpowerplayer's award-winning demo engine, which enables users to demo mobile games for free in an interface that imitates the look and feel of a mobile phone. Facebook users can play, buy and share games, as well as invite their friends to experience the best titles mobile gaming has to offer, all in a familiar environment. Users can recommend games to others, and see which games their friends have recommended.