Pre-configured data mart solution changes the economics of business analysis by combining new HP BladeSystem c3000, Red Hat Enterprise Linux and the column-oriented Vertica Database The solution includes the HP BladeSystem c3000, Red Hat Enterprise Linux, and the column-oriented Vertica Database and will be configured and delivered through HP channel partners.

    Vertica Systems has teamed with HP and Red Hat to deliver a breakthrough software/hardware bundle for managing analytic data marts - faster and more economically than has been done with earlier generation appliances based on proprietary hardware. Vertica is responding to growing customer demand for more efficient, flexible ways to access and analyze information. VMS, the integrated media intelligence service industry leader, provides comprehensive media and advertising analysis based on millions of ads, published articles and hours of TV and radio broadcast news to its clients.

    The solution opens new analytical possibilities for companies of any size that have large, fast-growing data stores of critical business information such as call detail records, stock quotes, customer service history, clickstream logs, radio frequency identification and more. Breakthrough data compression capabilities in the Vertica Database software enable the HP BladeSystem c3000 to fit as much as 10TB of user data on the system's 3TB of disk space, which helps make the solution very affordable for tera-scale data marts.

    The system lets companies conduct near-real-time and ad hoc queries on large volumes of data in seconds to capitalize on key business opportunities as they occur. The new system aims to solve the longstanding problem many companies face with data marts that have become too big and too inflexible to provide business people with the access they need to analytical information, especially on an ad-hoc basis. Until now, these companies have been forced to adopt stopgap measures.

    They now have an alternative, scalable data mart solution that combines industry-standard hardware, a reliable open-source operating system and a revolutionary column-oriented database management system that enables the solution to execute complex queries on terabytes of data more than 30 times faster than proprietary appliances. Additionally, it provides seamless incremental scaling and standards-based management that requires no proprietary software training or expense.

    "Companies increasingly need to compete based on their ability to quickly turn large amounts of data into actionable information," said Dan Vesset, vice president Business Analytics research with industry analyst firm IDC. "This solution matches up well against four critical factors IT departments typically look for as they undertake important BI initiatives: technology fit into existing infrastructure, simplicity in deployment and maintenance, cost, and most importantly, faster response times to business decision-makers' queries."

    "By working with Vertica and Red Hat, we can help mainstream companies capitalize on information to achieve better business outcomes," said Carl DCosta, director, horizontal solutions, Technology Solutions Group, HP. "This solution complements our business intelligence portfolio, which includes HP Neoview, our flagship next-generation enterprise data warehousing platform."

    Another key advantage of the solution is that it supports mixed workloads, meaning it can multitask between such processes as loading and querying, or ad hoc and standard reporting. That is a significant benefit over databases that suffer latency and bottlenecks in query performance during data loading operations.