Maybelline New York's newest spokesperson is supermodel Jessica White, who joins of team that includes Christy Turlington, Erin Wasson, Adriana Lima, Tomiko Fraser, Julia Stegner, and Zhang Ziyi.
When she was only 16, Jessica was discovered in her hometown of Buffalo, NY and made the brave move to Paris. Within six months, she landed campaigns for Chloe and the Gap. Soon, Jessica was walking the runways for New York's top designers including Ralph Lauren, Oscar de la Renta, Marc Jacobs, and Tommy Hilfiger. She also landed in the pages of Harper's Bazaar and Teen Vogue.
However, only in 2003 did she become a real supermodel, when she was chosen for Sports Illustrated's famed Swimsuit issue. Jessica went on to model in the next four successive issues. This was a first in history for an African American woman. Jessica quickly made headlines and was deemed the new Iman by the international press. Appearing in the famous Victoria's Secret Fashion Show in 2006 could only strengthen her supermodel status.
Jessica White is everything that a Maybelline woman should be. She is sophisticated, worldly-wise, and involved. In her spare time Jessica works on a charitable foundation she founded called "Angel Wings" which provides under privileged children in her hometown of Buffalo an opportunity to have new experiences and follow their dreams just as she has.
Serena Giovi, Vice President of Marketing for Maybelline New York*Garnier, stated: "We are thrilled to have Jessica White representing Maybelline New York. Her striking beauty and spark for life, makes her a perfect choice for our brand."
Jessica said: "Maybelline products are a part of every woman's life and I am so honored to represent the African American community for a brand I have grown up with."
Jessica has worked with the world's top photographers such as Steven Meisel, Mario Sorrenti, Craig McDean, Patrick Demarchelier, Peter Lindbergh, Mario Testino, Inez and Vinoohd, Steven Klein, Mert and Marcus and David Sims. Jessica also appeared in the movie "Big Momma's House 2" as well as a music video for singer John Legend and rapper Jay-Z.
Maybelline New York is the number one cosmetic brand in the U.S. and globally and is available in over 90 countries worldwide. Offering more than 200 products, Maybelline New York combines technologically advanced formulations with on trend expertise to create accessible cosmetics with a cool, urban edge.
For further information, please visit
http://www.maybelline.com .
A campaign has been initiated by U.S. Cuba Cultural Exchange (USCCE), a national network of artists and presenters, in order to end the forbidding the U.S. has imposed going against the rights of artists in both countries to collaborate and create. The campaign initiated was inspired by Alicia Alonso’s letter.
