The selection of Nadel Phelan, Inc. (NPI PR) as its public relations firm of record has been announced by providers of instant-on, full-screen, HD quality streaming video, Vusion. NPI PR is responsible for maintaining, developing and increasing public awareness of Vusion and its offerings.

Vice president of marketing, Vusion, Grover Righter, stated: "Emerging from stealth mode to market launch requires that timing and messaging be managed effectively." "NPI PR has proven to be a partner with the relationships that help to garner top-tier coverage and the ability to communicate Vusion's vision to the industry targets."

To deliver high-definition video over the standard Internet, Vusion has designed and deployed an end-to-end service for commercial customers. By the fact that its service offerings are focused on digital media monetization, not just video delivery, Vusion's solution is a significant advance in technology and efficiency over current CDNs and video delivery networks.

President and CEO of NPI PR, Paula Phelan, stated: "As streaming video on the Internet emerges as the next great opportunity for advertisers, media companies are looking to provide the best possible video experience for the visitors to their web site properties." He adds: "By providing a complete solution for streaming high-definition, on-demand video over the Internet, Vusion is delivering the ideal technology at the right time. We are excited to support their communications outreach."

Radically improving the user experience for streaming Internet video, Vusion provides an advanced, end-to-end video distribution service. Vusion's customers include content and digital media providers, and content delivery networks who need to offer high-definition and mixed media to large populations of end-users. Including proprietary algorithms, protocols and software, the Vusion streaming video delivery service is based on cutting-edge technology. The Vusion unique high-definition and instant on video service provides an end-user experience second to none and enables new Internet business models based on advertising, subscription services, pay-per-view with full DRM, syndication and new hybrid revenue models.