Delphi® with the Interactive Open Network™ ("ION") has been announced today by the leader in sales and catering solutions for the hospitality industry, Newmarket International, Inc. Delphi with ION, the newest version of its leading sales and catering application, improves the "openness" of a property by creating operational excellence and enabling direct access to customers.
RFP technologies, according to Future Watch 2008, were ranked the second highest technology pick by meeting planners. In order to win their business, more and more meeting planners are online and dictating a need for fast responses to RFPs. By enabling a faster response to profitable business, Delphi with ION, with an integrated lead management system, gives companies the competitive edge necessary to convert leads to business. Also, Delphi with ION centralizes the management of leads directly into the sales and catering system being used everyday by the hospitality professional. Efficiencies are created by this integration, which allows users to analyze the business value of each lead.
Not only does Delphi with ION allow for a faster response to leads, it gives companies direct access to thousands of meeting planners with groups and meetings business. 30,000 RFPs from meeting planners to their customers are currently sent each month by Delphi with ION. These RFPs represent more than 240 million dollars in new business each month. Customers who select Delphi with ION will directly connect to those meeting planners booking group business. Channels used by meeting planners and available with Delphi with ION include PlanIT Online, CVBs, Cvent, Starcite and Worktopia.