Exclusive US licensee of CREDITZ® Digital Currency, CEO America, Inc., announced today the signing of a licensing and marketing agreement with a new 24/7 Media Outlet, iNowTV.com, where television and the internet converge. INowTV is a new breakthrough news and entertainment media that features streaming, unfiltered news, sports, weather, and iNowTV original content.
The agreement is designed to use IBM's latest database and infrastructure technology to provide the Creditz promotional digital currency and micropayment alternative for INowTV’s advertisers. The agreement, in addition, increases revenues for iNowTV as an agent for the CREDITZ system. While it pays its customers CREDITZ for purchasing merchandise and other marketing behavior, iNowTV will accept CREDITZ as a form of online and mobile micropayment.
David Vaters, President and Chairman of CEO America Inc. stated: "We applaud iNowTV for stepping out of the traditional broadcast model to report unfiltered news without the spin”. Vaters also stated,
"Using the CREDITZ system to demonstrate iNowTV’s commitment to provide real added value to advertising clients is the future of the advertising industry and we are excited about demonstrating for the first time the ability to pay viewers to watch TV commercials. Paul Hastaba, President of iNowTV said: "CREDITZ has a unique system that combines micro-payments, loyalty and marketing capabilities that can demonstrate iNowTV as an innovator in the online broadcast community". "We are excited about the potential impact CREDITZ will bring to our emerging broadcast network and we believe that our viewers and advertisers will quickly realize the value of CREDITZ Digital Currency."
"iNowTV has introduced an exciting new way to build a community among internet television viewers worldwide", further added Hastaba further. He said: "The broadcast industry are seeking new ways to monetize content and enhance the relationships between advertisers and viewers to produce results. iNowTV and CREDITZ will work together to develop a new paradigm in how media is engaged and monetized."
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