ProLink Solutions announced that it has partnered with Golf Consulting Services to install the ProLink system at upscale golf courses and resorts throughout Spain and Portugal. With ProLink GPS systems, courses in ProLink's portfolio streamlines operations by optimizing tee-sheet yield and enhancing golf cart wear-and-tear monitoring. Courses are better equipped to manage large tournaments and corporate outings, thus attracting additional events and incremental profits.
One of Europe's recognized golf consultant specialists, Golf Consulting Services will oversee sales, marketing, installation and service of ProLink screens mounted on golf carts in Spain and Portugal. Eugenio Reviriego is General Manager and Founding Partner of Golf Consulting Services, which provides advisory and consultant assistance to promoters and investors in golf developments, including the design, construction and management of courses and resources. In these roles Reviriego was responsible for numerous functions, including strategic planning, member relations, project oversight and budgeting.
Golf Consulting Services and ProLink will partner on the advertising platform on ProLink-installed courses across these countries, which boast hundreds of courses blessed with sunny climates and stunning scenery. Golf Consulting Services will also support all existing ProLink customers in these territories. Reviriego has extensive experience in the golf industry, serving as Club Manager at Portugal's Victoria Golf Club (2004-05) and General Manager at Spain's Sotogrande Golf Club (1990-2002).
Reviriego worked 12 years with Westinghouse Electric Corporation Nuclear Division, as a design engineer and as a project manager, designing and building components for nuclear power plants. He holds engineering degree from Madrid University in Spain, and Nuclear Engineering degree from Penn State University in Pittsburgh, Pa. Reviriego is also a member of the Golf Course Superintendents Association of America (GCSAA) and holds the Professional Engineering (PE) License in the State of Pennsylvania.
Courses in Spain and Portugal engaging with ProLink will benefit from the system's many game-enhancing features, such as pinpoint yardages, accurate hole depictions and helpful pro tips, as well as ProLink's innovative management functions. The system helps speed pace of play while promoting increased food-and-beverage and merchandise revenue. In fact, courses installing ProLink GPS realize an average return on investment of more than 200 percent.
ProLink's system is now featured at more than 700 golf properties on five continents. More than 550 of these courses are equipped with media-ready systems to support on-screen advertisements worldwide. ProLink recently entered an exclusive partnership with ABC New Media Sales to deliver national advertising on The ProLink Network that reaches more than 12 million golfers annually.
Course operators say the reliable and robust ProLink GPS system benefits food-and-beverage sales; green and cart fees; innovative and unobtrusive on-screen advertising for local businesses and course merchandise, tournaments and memberships; optimal tee-sheet yield; and marketing a competitive advantage to secure more golf rounds from new and repeat players. Through its ProFit program, ProLink is responsible for on-screen ad sales and courses share these revenues.
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