A leading provider of talent management software, services and solutions, Plateau Systems, announced that Jeff Kristick, technology industry and marketing veteran, has joined the company as Senior Vice President of Marketing. Overseeing product, services and field marketing, corporate communications and new media strategy, demand generation, sales enablement, customer outreach and events, Kristick brings significant experience to this role and will be responsible for the company’s worldwide marketing strategy.
Chairman and CEO, Plateau Systems, Paul Sparta, declared" “Jeff has an impressive track record of executing progressive, customer-focused marketing programs that build visibility and differentiate organizations in dynamic technology markets.” He added: “As the talent management market continues its rapid growth, Jeff will be instrumental in accelerating Plateau along that trajectory, from both a marketshare and mindshare perspective.”
Kristick, before joining Plateau, served as the Vice President of Product Marketing for a provider of business process management and integration software, TIBCO Software. Successfully leading his team in designing and executing innovative marketing programs that place TIBCO at the forefront of its industry, Kristick was responsible, in that position, for global product marketing, analyst relations and sales enablement. Previously, Kristick held several product management positions at a leader in CRM software, Siebel Systems, which was acquired by Oracle in 2006.
Kristick continued:
“Plateau has been identified as a leader in the talent management industry for years, with strong market recognition and an incredible customer reputation.” He concluded: “This is an opportunity to build upon the company’s reputation and lead the team that is raising awareness of critical human capital issues and driving demand for Plateau’s solutions, and to help the Plateau brand realize its greatest potential.”
Kristick earned a bachelor’s degree in Mechanical Engineering from the U.S. Naval Academy and a master’s degree from the Kellogg School of Management at Northwestern University.
TM Forum, the trade association focused on management of information, communications, and entertainment services, is hosting a pre-show device-management Summit on June 24 in conjunction with CONNECTIONS: The Digital Living Conference and Showcase. The TM Forum Device Management Summit on "Low-Cost Device Deployment and User Support" addresses the growing management requirements generated by intelligent interconnected devices in the home, including mobile handsets, set-top boxes, and gateways.
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