Its launch as an online community offering hip hop music, forums, news, videos, commerce and social networking tools has been announced by a social entertainment and information site aimed at fans of hip-hop culture, iHipHop (http://www.ihiphop.com ). To help hip hop fans engage more actively with the community and with each other, iHipHop, formerly crackspace.com, launches with almost 800,000 users and a slate of new and updated features, including user profile widgets, blogs, video chat, and a hip hop wiki.

Founder and CEO, Chuck Wilson, stated: "While operating as CrackSpace, we worked closely with the community to understand their needs and how they interacted with the technology, and we used that information to develop an in depth hip hop site with the most advanced tools on the market today." He added: "Now we've got a site where hip hop and pop culture fans can enjoy content and participate in the community, and advertisers can reach an engaged and targeted audience."

"Before iHipHop there was a distinct need for an outlet where advertisers could reach and engage the hip hop audience. iHipHop gave us the ability to expand our offering by providing a way to target a urban demographic. This has been very valuable to our advertisers," declared VP of Publisher Operations for Tremor Media, Emerson Dwellingham.

The company's founder and chief executive, Charles L. "Chuck" Wilson Jr., is also founder and chief executive of a New York-based record label, and one of the world's largest independent hip hop music labels, Babygrande Records. Mr. Wilson, before founding Babygrande, was Director of A&R for major label, Priority Records, and Director of Business Affairs for Black Entertainment Television. He was named one of Billboard Magazine's 2005 Power Players in the recording industry.

A property of Triumph Media Holdings, Inc., iHipHop, is the most technologically advanced social network catered to the hip hop community. The site offers music, videos, news, and networking features to almost 800,000 users. The site, which was formerly operated as CrackSpace.com, launched in November 2006 as the first hip-hop social network on the internet.