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Students are Now More than Test Scores

Category: Software
Published: 05/29/2007, 22:20
Editor: Alin Bistran

By March 2007, high school students preparing for higher education have had no easy way of getting seen by colleges of their preferences. Now, thanks to a new internet service called Zinch.com, students can be seen by college recruiters as more than a test score.

Zinch.com was brought to life this year by Founder Mick Hagen. Frustrated by his experience of not getting accepted to colleges he want to attend, Mick created his own portfolio showcasing himself and his unique skills. This approach obviously worked, for he is now a sophomore at Princeton University.

With Zinch's Z-folio technology, college-bound high school students can do their own college profile for free and increase their chances to admitted to the college they desire. Uploading video of sports skills, audio files of musical talents, samples of work for writers and images of paintings for artist students can showcase their unique abilities. Student present can also serve as a portfolio and resume that can assist students in marketing themselves for internships and other opportunities.

Technology is doing modern marketing a one-on-one experience. Zinch's services are riding that wave and allowing college admissions officers to target recruitment material to students based on all types of requirements other than test scores.

Zinch's marketing model is simply to provide this college search and profile service free for everyone and to have college admissions offices pay a subscription free to gain access to student profiles.

Zinch has already recruited 100,000 college-bound students. College admissions officers will have access to prospective student profiles starting June 2007. Each profile is of a student eager to be seen as more than a test score.



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