With a broad expansion of its portfolio which include two HP LaserJet multifunction printers (MFPs), an enterprise-class scanner for document capture and three specialised industry solutions, HP announced the extension of its enterprise imaging and printing leadership.

Helping enterprises manage, secure and simplify their imaging and printing environments and improve workflows to reduce costs and enhance productivity, these enterprise offerings will enable customers to build their Print 2.0 plan.

Additionally, an evolved go-to-market strategy that includes an enhanced HP Office Printing Channel Program and the enhanced Solutions Business Partner Program with an accreditation, certification and test programme (ACT) for HP’s and partners enterprise software solutions.

Senior vice president, Global Enterprise Business, Imaging and Printing Group, HP, Bruce Dahlgren, said: “HP has cultivated three factors essential to the global enterprise business: people, partnerships and portfolio”.  “We have quadrupled the total contract value of HP Managed Print Services, bolstered our Print 2.0 strategy with the recent acquisition of Exstream Software and expanded our focus on imaging and printing solutions that help customers optimise their infrastructure, manage their environment and improve workflows.”

To target large businesses, HP also extended the reach of its $300 million “What Do You Have To Say?” global interactive marketing campaign. How 3M worked with HP to globally reduce its device count by 47 percent and save more than $3 million in just two years will be shown In the expansion by print and online advertising and interactive tools will showcase.